The past three years have been some of the most stressful for people in Croatia.
过去的三年对克罗地亚人来说是压力最大的几年。
The country was struck by earthquakes, it ranked 8th in the world in deaths by Covid-19;
这个国家遭受了地震袭击,新冠肺炎死亡人数位居世界第八;
on top of that, the recent conflict in Ukraine feels too close for a nation that lived through some of the most gruesome wars in recent history.
除此之外,对于一个经历了近代历史上一些最可怕战争的国家来说,最近在乌克兰发生的冲突感觉太近了。
All this resulted in an alarming rise in mental health issues--the highest in recent years.
所有这些都导致了心理健康问题的增多--达到近年来的最高水平。
But mental health is not something Croatians talk about openly.
但心理健康并不是克罗地亚人公开谈论的话题。
That's why this year, Croatia Insurance, the leading insurance company in the country, decided to use their outdoor advertising budget in a completely different manner.
这就是为什么今年,克罗地亚领先的保险公司克罗地亚保险公司决定以完全不同的方式运用他们的户外广告预算。
We turned all our city lights with built-in cameras into a diagnostic tool, providing people with a simple way to learn about their emotional state and take action.
我们将所有带有内置摄像头的城市灯光转化为诊断工具,为人们提供了一种简单的方式来了解自己的情绪状态、采取行动。
A highly sophisticated AI engine comprising Google face mesh and automated facial recognition algorithms calculated in seconds the person's anxiety level.
一个高度复杂的人工智能引擎,由谷歌脸部网格和自动面部识别算法组成,只需几秒钟就能计算出人的焦虑程度。
To shed light on the dangers of emotional stress and warn Croatians of the consequences of not taking care of their mental health,
阐明情绪压力的危险,警告克罗地亚人不照顾他们的心理健康的后果,
while immediately sending the most anxious passers-by to free preventive checkups in Croatia Insurance's top clinics.
同时,立即将最焦虑的路人送到克罗地亚保险公司的顶级诊所免费进行预防性检查。
The results?
结果如何?
Finally, we started talking about mental health issues. There was an elephant in the room.
最终,我们开始谈论心理健康问题。有一些不愿意提及的棘手问题。
People were literally queuing up to try it out.
人们真的在排队试一试。
People used to read ads. Today, ads read people, too.
人们过去常常阅读广告。如今,广告也能读懂人们的心声。
The AI Anxiety Meter will continue to be available in Croatia Insurance's app, free for everyone.
克罗地亚保险将继续在应用程序中提供人工智能焦虑检测仪,所有人都可以免费使用。
Croatia Insurance--One less thing to worry about.
克罗地亚保险--少了一件需要担心的事情。