First is Passion. You have to love the work you do. You have to be excited to come to work every day. They taught us the four principles of marketing when I went to school: product, price, place, promotion. But they didn't teach us the fifth, most critical principle which as far as I'm concerned is Passion, the key to being truly successful as a leader over the long run.
首先是热情。你必须热爱你所做的工作。你为每天去工作感到兴奋。我上学的时候老师教我们市场营销的四P原则:产品(product),价格(price),地点(place)和促销(promotion)。但他们没有告诉我第五个,也是我认为最重要的原则:热情(passion)——从长远来看,这是成为一个真正成功的领导者的关键因素。