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心理学家巴里施瓦茨对西方社会的一个中心信条--选择的自由发起冲击。在施瓦茨看来，更多的选择没有使得我们更自由，反而让我们变得瘫痪。它们非但没有让我们感到更愉快，反而带来更多的不满意。
n. 转移 adj. 不断改换的 动词shift的现在分
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- So, in other aspects of life that are much more significant than buying things, the same explosion of choice is true. Health care.
- 同样，在生活里的其它一些比购物更对我们产生影响事情上，这种选择的爆炸同样存在。医疗保健。
- It is no longer the case in the United States that you go to the doctor, and the doctor tells you what to do.
- 在美国，现在早已不是那种你去看医生，医生直截了当地告诉你，你该如何做的时代了。
- Instead, you go to the doctor, and the doctor tells you, "Well, we could do A, or we could do B.
- 相反，你到了医生那里，医生会对你说：“我们可以用治疗方案甲，也可以用方案乙。
- A has these benefits, and these risks.
- 方案甲有如此这般疗效和风险。
- B has these benefits, and these risks. What do you want to do?"
- 方案乙有如此这般疗效和风险。你想怎么治？”
- And you say, "Doc, what should I do?"
- 然后你说：“大夫，我该如何做？”
- And the doc says, "A has these benefits and risks, and B has these benefits and risks. What do you want to do?"
- 医生又说一遍：“甲有这些疗效和风险，乙有那些疗效和风险。你想怎么治？”
- And you say, "If you were me, Doc, what would you do?"
- 你再问医生：“大夫，你要是我，你选那种？”
- And the doc says, "But I'm not you."
- 医生说：“但是我不是你。”
- And the result is -- we call it "patient autonomy," which makes it sound like a good thing,
- 其结果就是我们所说的“病人自治。”听起来好像挺不错的，
- but it really is a shifting of the burden and the responsibility for decision-making from somebody who knows something -- namely, the doctor
- 其实是把做决定的担子和责任，从一个知道该怎么做的人，我指的是医生，
- to somebody who knows nothing and is almost certainly sick and thus not in the best shape to be making decisions -- namely, the patient.
- 转嫁到一个对治疗方案一无所知，而且正在为病痛所困扰，根本不在能做决定的状态的人身上，那人就是病人。
- There's enormous marketing of prescription drugs to people like you and me,
- 现在那些处方药品的广告铺天盖地，都是针对着你我这些普通人的，
- which, if you think about it, makes no sense at all, since we can't buy them.
- 你如果仔细想想，一点也说不通，既然我们不能直接去柜台买，
- Why do they market to us if we can't buy them?
- 他们为什么还要向我们做市场宣传？
- The answer is that they expect us to call our doctors the next morning and ask for our prescriptions to be changed.
- 答案是，他们希望我们看了广告后，第二天早上会去给自己的医生打电话，让医生把处方上的药换成他们的。
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