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演讲简介：
快节奏的电子游戏如何影响大脑? 和研究认知的达芙妮 芭菲莉亚一起走进实验室，听听关于电子游戏，甚至是动作射击游戏的惊人发现。它们可以帮助我们学习，集中注意力，以及不可思议地，帮助我们多任务处理。
adv. 极其，非常
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- So this is work from a colleague in Toronto.
- 这个工作是我们一个多伦多的同事完成的。
- What they showed is that, initially,
- 他们发现一开始参加实验的人的表现
- you know, subjects perform where they are expected to perform given their age.
- 和他们那个年龄段应有的差不多。
- After two weeks of training on action video games,
- 玩了两个星期的动作电子游戏以后，
- they actually perform better,
- 他们的表现变得更好了。
- and the improvement is still there five months after having done the training.
- 这个提高在训练后的五个月后仍然有体现。
- That's really, really important.
- 这一点非常非常重要。
- Why? Because I told you we want to use these games for education or for rehabilitation.
- 为什么？因为就像我说的我们想要把这些游戏用在教育和医疗康复上。
- We need to have effects that are going to be long-lasting.
- 这需要效果能够持久存在。
- Now, at this point, a number of you are probably wondering
- 现在，你们中的不少人大概在想：
- well, what are you waiting for, to put on the market a game
- "你们还在等什么？为什么不快点发行一款
- that would be good for the attention of my grandmother and that she would actually enjoy,
- 像是对我祖母的注意力有帮助而且让她喜欢的游戏，
- or a game that would be great to rehabilitate the vision
- 或者是一款能使眼睛弱视的
- of my grandson who has amblyopia, for example?
- 孙子视力复原的游戏？"
- Well, we're working on it, but here is a challenge.
- 我们在努力，但是有一个挑战。
- There are brain scientists like me that are beginning to understand
- 有一些像我一样的脑科学家开始了解
- what are the good ingredients in games to promote positive effects,
- 游戏中能带来积极效果的成分，
- and that's what I'm going to call the broccoli side of the equation.
- 我把这叫做等式的花椰菜侧。
- There is an entertainment software industry
- 而娱乐软件产业
- which is extremely deft at coming up with appealing products that you can't resist.
- 总能敏锐地开发出让人无法抗拒地产品。
- That's the chocolate side of the equation.
- 这是等式的巧克力侧。
- The issue is we need to put the two together,
- 问题是我们怎么把这两者结合起来，
- and it's a little bit like with food.
- 这个过程有点像是各种食材的搭配。
- Who really wants to eat chocolate-covered broccoli?
- 有谁会想吃沾着巧克力的花椰菜吗？
- None of you.And you probably have had that feeling,
- 没有人。你们可能有过这种感受，
- right, picking up an education game and sort of feeling, hmm,
- 当你们开始玩一个教育游戏，然后感觉到，
- you know, it's not really fun, it's not really engaging.
- 怎么说呢，它并不好玩也没那么引人入胜。
- So what we need is really a new brand of chocolate,
- 所以我们真正需要的是一种新牌子的巧克力，
- a brand of chocolate that is irresistible, that you really want to play,
- 一种让人无法抗拒的巧克力。让你想吃的同时
- but that has all the ingredients,
- 包含了所有应该有的成分，
- the good ingredients that are extracted from the broccoli that you can't recognize
- 那些从花椰菜中提取出来已经尝不出来
- but are still working on your brains.
- 但仍然对大脑有作用的有益成分。
- And we're working on it,
- 我们正在朝这个方向努力，
- but it takes to come and to get together,
- 但是这需要脑科学家，
- brain scientists people that work in the entertainment software industry, and publishers,
- 娱乐软件界的人们和发行商的合作。
- so these are not people that usually meet every day, but it's actually doable,
- 这些人一般不怎么聚到一起，但这样的合作是能做到的，
- and we are on the right track.
- 而我们的工作已经上了轨道。
- I'd like to leave you with that thought, and thank you for your attention.
- 今天我就以这个想法结束，谢谢大家关注。
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