Predictions for Apple's smart TV
A technology analyst offers his predictions for the features of the rumored Apple smart TV.
风传已久,众所期待!苹果智能电视即将来袭,能否再次颠覆传统产业。市场预测,苹果电视的售价将在1500到2000美元之间,换算成人民币已超过万元。
So, Brian, in stores like this, there are already all of these choice with TVs, lots of smart TVs, why does everyone think that Apple is gonna come out with something that’s gonna be a game changer?
Well, one of the problems with some of these TVs they call smart TV is they are not very smart. And we see what Apple did to the mobile phone industry, we’ve seen what they did to the tablet industry, they’re gonna do the same thing to the TV industry and totally revolutionize the market.
Well, that’s at least the bold hope that they are gonna do that. What does this thing have to look like in order for it to really succeed, what does it have to do, how does it have to be different?
You know, I think one thing it’s gonna be much simpler to use, to get on the web, to access content, so I’m thinking, you know, Siri will be on there, voice recognition, Facetime for videoconferencing. We’re gonna have the app store, obviously all the music, and all the contents they have today.
Don’t you get some of that on some of these things already? Is it really that revolutionary?
It is gonna be revolutionary, cause most people have smart TVs, but have no idea how to use them, and I think this will take the market to the next level, it’s gonna be enormous.
So it’s gonna be that interface, what are you hearing, because I know you go to Asia all the time, you come out with some notes, what are some of the things that you are getting a jump on in terms of how it might be easier to use for consumers?
Well, no.1 I think it’s gonna come out by the end of the year. It’s my estimate right now. I think there’s gonna be a 60 inch television. And it’s going to have smaller, iTVs is what I call them that can next to this 60’ big television, similar to an iPad. I’ve also been told this is gonna be a security device. So if you wana watch young children, babies, you wanna watch older parents, this will be a security device for the home as well. So I think there’s a lot of implications beyond watching television, this is the last kind of area that they can tie everything together in the family room is apple TV, I think it’s gonna be a big hit, and I think it’s gonna make the model much stickier than any other company out there.
So you’re convinced that the stock is gonna see a rebound?
I think the stock will see a sharp rebound, we’re in a near term soft patch. But what do we have in the horizon, more priced iPhone, iPhone 5S, China Mobile, iTV, iWatch, so we’re still at very early stages of a long term growth trajectory for Apple.