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瑞典旅游局创意活动 宜家命名--探索原产地

来源:可可英语 编辑:Kelly   可可英语APP下载 |  可可官方微信:ikekenet

When people hear the name Bolmen,[qh]

当人们听到Bolmen这个名字时, [qh]

few think about this beautiful lake in Smaland,Sweden.[qh]

很少有人会想到瑞典Smaland这个美丽的湖泊。 [qh]

Instead, most peole think about this...[qh]

相反,大多数人认为这是…… [qh]

A toilet brush.[qh]

一个马桶刷。 [qh]

For us, who work in tourism, this is a bit problematic.[qh]

对于我们这些从事旅游业的人来说,这有点成问题。 [qh]

Sure, it's quite honoring that IKEA named their product after this wonderful lake.[qh]

当然,我们确实很感激宜家为我们美丽的湖泊命名了一个产品,[qh]

It's just...[qh]

这只是… [qh]

We want people to think about the clear water and beautiful surroundings,[qh]

我们希望人们能够想到清澈的水和美丽的环境, [qh]

and not a water closet in desperate need of cleansing.[qh]

而不是急需清洁的马桶。 [qh]

And what's worse, is that Bolmen is just the tip of the iceberg?[qh]

更糟糕的是,Bolmen只是冰山一角吗? [qh]

If you search for Ektorp, all you get is pictures of sofas.[qh]

如果你搜索Ektorp,你找到的都是沙发的图片。 [qh]

On hashtag Jarvfjallet, there is just a bunch of gaming chairs..[qh]

如果你搜索Jarvfjallet,只会找到一堆宜家游戏椅子。[qh]

And Stubbarp...legs for storage combinations.[qh]

如果你搜索Stubbarp,只会找到存储组合物品的支腿。 [qh]

IKEA has borrowed hundreds of names from our beautiful country,[qh]

宜家从我们美丽的国家借用了数百个名字, [qh]

and used them on everything from shelves to trash cans.[qh]

从架子到垃圾桶,到处都是。 [qh]

Trash cans![qh]

垃圾桶! [qh]

It's time the world knows that all these names belong to wonderful places in Sweden.[qh]

是时候让全世界知道这些名字都属于瑞典的美妙地方了。 [qh]

So forget about IKEA. Discover the originals![qh]

所以忘了宜家吧。 探索原产地![qh]

重点单词   查看全部解释    
brush [brʌʃ]

想一想再看

n. 刷子,画笔
n. 灌木丛
n.

 
storage ['stɔridʒ]

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n. 贮藏,存储,保管,保管费,仓库,[计]存储器

 
problematic [.prɔbli'mætik]

想一想再看

adj. 问题的,有疑问的

联想记忆
desperate ['despərit]

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adj. 绝望的,不顾一切的

联想记忆

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