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第1237期:Taylor Swift凭啥那么火?

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天空才是极限


Perhaps the most successful and powerful woman in the world. Who else, but Taylor Swift: 也许是全球最成功、最有影响力的女性,除了Taylor, 还有谁呢?


She not only had a wildly successful global tour, but also released a brand new album: 她不仅举办了空前成功的全球巡演,还推出了一张全新专辑


Billionaire: 身价超过十亿美金的人


The sky's the limit: 没有什么不可能、没有做不到的


Tay Tay: 中国粉丝给她起了霉霉这个昵称,而美国粉丝则亲切地叫她Tay Tay


Swifties: 霉粉们对自己的称呼,当然来自她的姓


Fandom: 粉丝集体、粉丝族群,也指追逐明星的行为


A stan: 粉丝的另一个名称,而且指非常忠心、狂热的粉丝


To stan someone: 动词用法,比如


I stan Taylor Swift, always: 我会一直追逐霉霉的


Detractors/haters: 粉丝的反义词,特别是针对某个明星,特别不喜欢他们的人


霉霉的成功密码

1. Connection and relatability: 共鸣

The openness about her own experiences and vulnerabilities in her music makes Taylor Swift relatable to fans: 霉霉在歌曲里坦诚表露自己的经历、她的脆弱,拉近了她与粉丝的距离

She is a brilliant singer-songwriter who always writes about her own stories, be it love, break up ,friendship, etc: 她是优秀的创作歌手,写自己的故事,不论是恋爱、分手、友情等等

Her songs chronicle girlhood to womanhood: 她的歌曲记录了从女孩到女人的成长历程

Swifties see themselves in her songs: 她的粉丝从这些歌曲里听到了自己的故事


2. Authentic and transparent: 忠于自我、透明

Swift is famous for sharing her relationships and breakups in her songs: 在歌曲里写自己的情感经历、分手已经成为了她的标签

She writes about these experiences in the most personal way, not afraid of attracting criticism of oversharing: 她以最个人的视角描写这些经历,不惧怕招来过度分享的批评和议论

Those turn out to be feelings and emotions that many people can relate to: 而这些情绪正是最能引起大众共鸣的


3. Catchy music and emotional lyrics: 朗朗上口的旋律、调动情绪的歌词

Taylor Swift went through several musical evolutions from country to pop and many subgenres in between: 霉霉经过了好几个不同阶段的音乐风格演变,最乡村到流行,还包括许多子类型

She has the ability to evolve, be versatile while maintaining a core essence: 她既能变化、有多样性,又能一直保持属于她的核心个人风格

It has made her music relevant and powerful throughout different stages of her career: 这让她的作品在不同阶段都能与时同步


4. Empowerment and healing: 用歌曲赋予人力量

Even though many of her songs are about painful relationship experiences, she always has an uplifting and warm message in her albums: 虽然她的很多歌曲都是关于痛苦的情感经历,但她的专辑总是带有积极、温暖的信息

Her fans also find her music very healing: 粉丝也觉得她的音乐很疗愈

Her emphasis on empowerment, self-confidence, and independence motivate fans: 她代表的力量、自信、女性独立总能鼓舞粉丝


5. Business Acumen: 商业头脑

Her ability to make brilliant strategic decisions cannot be understated: 她战略决策力也不容小觑

She was determined to take control of her masters by reproducing and re-releasing her early albums: 她决定要夺回早期专辑的母带版权,因此重新制作、发表了自己的早期专辑


6. Loyalty and Support to her fans: 对粉丝的宠爱和支持

Swifties appreciate Taylor's loyalty to her fanbase: 粉丝们觉得霉霉对他们也很忠心

She always acknowledges her fans in various ways and fights for them such as pushing for more concert ticket accessibility: 她总是通过不同途径感谢粉丝、为他们争取权益,比如加大演唱会门票易购性


7. Surprise drops and Easter Eggs: 发惊喜专辑、藏彩蛋

Swifties enjoy her surprise album drops: 霉霉的粉丝很喜欢她常出其不意发惊喜专辑(比如这次的新专辑The Tortured Poets Department)

To drop a new song/album: 在音乐领域,发新歌曲、新专辑最常用的口语词就是drop。除了动词,还能当名词:

A surprise drop: 发的惊喜歌曲或专辑

Lots of Easter Eggs and coded messages in her songs to keep fans excited and engaged: 她的歌曲里总有很多彩蛋和加密信息让粉丝们惊喜、兴致高昂


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重点单词   查看全部解释    
transparent [træns'perənt]

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adj. 透明的,明显的,清晰的

联想记忆
brilliant ['briljənt]

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adj. 卓越的,光辉的,灿烂的
n. 宝石

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control [kən'trəul]

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n. 克制,控制,管制,操作装置
vt. 控制

 
versatile ['və:sətail]

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adj. 多才多艺的,多方面的,通用的

联想记忆
swift [swift]

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adj. 快的,迅速的
n. 雨燕,线轴

 
appreciate [ə'pri:ʃieit]

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vt. 欣赏,感激,赏识
vt. 领会,充分意

联想记忆
motivate ['məutiveit]

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vt. 给与动机,激发(兴趣或欲望)

联想记忆
emphasis ['emfəsis]

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n. 强调,重点

 
independence [.indi'pendəns]

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n. 独立,自主,自立

 
engaged [in'geidʒd]

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adj. 忙碌的,使用中的,订婚了的

 

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