【视频讲解】
Black Friday sounds kind of scary, and it was. Black Friday first referred to the collapse of the U.S. gold market in 1869. A century later, Philadelphia police used Black Friday to describe chaos and congestion. Downtown streets were clogged with herds of shoppers headed to the big department stores.
“黑色星期五”听起来有些可怕,以前的确是这样。“黑色星期五”最初指的是1869年美国黄金市场的崩塌。一个世纪以后,费城警方用“黑色星期五”来形容混乱和交通堵塞。当时费城市中心的街道被大量前往大型百货商店的购物者堵得水泄不通。
速记要点
Bla Fri sca
1st→claps US gold mkt 1869.
Ctry,phila polc chaos&jam
Dt st ←ppl 大 stors
collapse v. 倒塌,坍塌;瓦解
congestion n. 拥挤;拥塞;淤血
clog with 用……阻塞
herds of 大量;成群
Retailers hated the term but then tried to reinvent it. It was the day their profits went from red to black — so they said.
零售商讨厌这个短语,但是之后他们试图对其进行改造。他们说,这一天是他们的利润从红变黑的日子,也就是他们盈利的日子。
速记要点
Ret x →reinvt
Proft red→blk
Black Friday really started catching on in the '80s and '90s pushed by the growth of big box stores. Today, it's all about bargains and Black Friday's dark roots are for the history books.
上世纪八九十年代,随着大型商场的增加,“黑色星期五”开始流行起来。现在,“黑色星期五”指的是大减价,而其黑历史已经载入史册。
速记要点
blk Fri← 80s 90s 大 stos
bargn&BF roots 史书
bargain
n. 交易;[贸易] 廉价品;特价品
v. 讨价还价;达成协议(bargain的三单形式)
-Foreign investing always carries a bit more risk, but the best bargains and opportunities might lie overseas.
dark roots 黑暗的根源
So, that's one of the events that follows the U.S. Thanksgiving holiday this Thursday. Others include Small Business Saturday and Cyber Monday. Small Business Saturday is when mom and pop shops hope to see their sales increase. Cyber Monday is named for online shopping sales. The bottom line, this weekend is the traditional start of the U.S. holiday shopping season and discounts area all over the place.
这是本周四美国感恩节的其中一个活动。其他活动还包括“小商家星期六”和“网购星期一”。家庭经营的小零售店希望在“小商家星期六”这天看到销售额的增长。而“网购星期一”则因网上购物而得名。美国假期购物季一般从本周末开始,基本上所有地方都在大减价。
速记要点
1 of thu tksgvin (小biz Sat&Cyber Mon)
s biz Sat →sl↑
CMon→onli
wknd of US hld shp seas&↓area
What's a little controversial are sales on Thanksgiving itself. Some retailers are opened the afternoon of the holiday to encourage people to shop in-stores or online. Some are closed, encouraging their employees and customers to spend time with their families.
感恩节当天的销售情况可能会有些争议。一些零售商在假日当天下午营业,鼓励人们在店内购物或在网上购物。而也有些商家不营业,他们希望员工和顾客与家人共度假日。
速记要点
Lil >< tksgv
Som opn aftn→instr/ onli
Som cl→cusm&empl w fam
Though tens of millions of Americans typically do some shopping on Thanksgiving Day, data from the National Retail Federation suggests that number is decreasing each year, and retail itself is changing with sales attracting buyers well before Thanksgiving and an increasing number of Americans shopping online.
虽然感恩节当天有上千万美国民众会进行购物,但是美国零售联合会的数据表明,购物人数每年都在减少,而零售业本身也在发生改变,商店在感恩节之前就开始吸引顾客,同时选择网上购物的美国人数量也在不断增加。
速记要点
shop data ↓y
ret chan
onln↑//
tens of millions 上千万